“Greenwood Ave. in BWS Times”

Greenwood Ave. Magazine Launch Party

Launch Essentials

Environments

Launch Essentials • Environments •

Key Takeaways

• Reached max. capacity of the event

• Introduced the local community to the publication

• Sold almost $4k in magazines and merch

In January of 2023, we threw a launch party to celebrate the inaugural edition of the Greenwood Ave. Magazine, hosted by Black Wall Street Times. We emphasized the magazine’s theme, “Greenwood Ave. is Everywhere,” through the promotion, event decor, and details. 

We curated a menu of hors d’oeuvres by local chef Chef Tiffany Nicole, inspired by signature dishes from the cities featured in this edition – for example, mini Chicago-style hot dogs to represent Chi-town. To keep the momentum through the night, we included Greenwood Ave./BWS Times giveaways, panelists from the inaugural Greenwood Ave. magazine & an interactive photo booth. The magazine & all merch pieces were also available for purchase.

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